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Category Archives: Work

  • What Marketers Need to Know to Prepare for the GDPR

    February 25, 2018

    GDPR

    An oncoming storm of EU privacy regulations set to take effect May 25 may have major implications for U.S.-based companies
    Ana.net
    February 23rd, 2018
    www.ana.net

     

    Posted By: mjmedit Category: Business
  • Getting Their Heads in the Cloud

    February 12, 2018

    HeadsinClouds

    Small and mid-sized businesses slowly
    seeing value of cloud-based solutions
    Ana.net
    February 8th, 2018
    www.ana.net

    Posted By: mjmedit Category: Business, Technology
  • Expectations Rising for B-to-B E-commerce

    November 7, 2017

    B-to-B_expectations

    Companies are responding to customer demands– and the growing threat from wholesaler sites.
    Ana.net
    November 2nd, 2017
    www.ana.net

    Posted By: mjmedit Category: Business, Technology
  • Transparency is Missing From The Media Production Process

    November 7, 2017

    ProductionProcess

    Production process shows dearth of transparency at agencies. The ANA says marketers need to step up monitoring.
    Ana.net
    October 27th, 2017
    www.ana.net

    Posted By: mjmedit Category: Business
  • The Aftermath

    Featured

    theaftermath

    A major report on media transparency has forced advertisers to face an inconvenient truth. So, what were its findings, and what comes next?
    Association of National Advertisers
    August 2016

    Posted By: mjmedit Category: Work
  • Brand Safety Issue Vexes Marketers

    May 15, 2017

    Digital platforms fall under scrutiny as ads appear near objectionable content.
    Ana.net
    May 12th, 2017
    www.ana.net

    Posted By: mjmedit Category: Lifestyle, Technology
  • Enterprise Benchmarks

    May 9, 2017

    ohio-enterprise-paper-1
    A series of four white papers for Enterprise Appalachia and Inc. Magazine focusing on entrepreneurial startups. Topics include: “Finding Funding,” “Building Your Knowledge Base,” and “Expanding your Market Reach.”

    Enterprise Appalachia Paper 2
    Enterprise Appalachia Paper 3

    Posted By: mjmedit Category: Business
  • B-to-B Programmatic Challenges

    May 3, 2017

    B_to_B_AnaAccessing the audience is different, but KPI’s are the same.
    Ana.net
    March 15th, 2017
    www.ana.net

    Posted By: mjmedit Category: Business
  • Planting the Seeds of Success

    April 12, 2017


    PlantingTheSeeds
    As director of national multicultural and field marketing for the West at Dunkin’ Brands, Xavier Turpin has instilled a cross-cultural mindset across the organization.
    June 2017
    portada-online
    www.ana.net

    Posted By: mjmedit Category: Business, Lifestyle
  • Making Total Marketing Mainstream

    April 12, 2017


    MakingTotal
    From Toyota to Clorox to Wells Fargo, many big brands are realizing the business benefits of the total marketing approach to marketing communications
    June 2017
    portada-online
    www.ana.net

    Posted By: mjmedit Category: Business, Lifestyle
  • Brand Activism

    March 29, 2017

    Brand Activism: Should Brands Get Political? | ANA

    Should brands get political?
    Ana.net
    March 14th, 2017
    www.ana.net

    Posted By: mjmedit Category: Business
  • Speed Racers

    January 3, 2017

    speedracersTo achieve marketing goals more quickly in a fast-paced business world, B-to-B Marketers are increasingly turning to agile marketing. Before rushing in, here’s what you need to know.
    Association of National Advertisers
    Fall 2016

    Posted By: mjmedit Category: Business
  • The Aftermath

    September 9, 2016

    theaftermath

    A major report on media transparency has forced advertisers to face an inconvenient truth. So, what were its findings, and what comes next?
    Association of National Advertisers
    August 2016

    Posted By: mjmedit Category: Business
  • Fraudsters, Liars and Cheats

    March 16, 2015

    FradustersLiarsCover
    The fraud-related dangers marketers
    face in the digital age and what’s
    being done to squash it.
    ANA Magazine
    Spring 2015

    Posted By: mjmedit Category: Business, Technology
  • Viewable Impressions

    May 9, 2014

    ViewableImpression

    The new currency of digital
    marketing measurement.
    ANA Magazine
    Spring 2014

    Posted By: mjmedit Category: Business, Technology
  • It Works for Us

    Featured

    ItWorksForUs

    Creating a business to showcase
    a software product.
    Creative Business
    Spring 2014

    Posted By: mjmedit Category: Work
  • It Works for Us

    March 3, 2014

    ItWorksForUs

    Creating a business to showcase
    a software product.
    Creative Business
    Spring 2014

    Posted By: mjmedit Category: Business, Technology
  • Get Real- About Real-Time Marketing

    March 3, 2014

    GetRealCover

    A new way to build your brand
    and make it more relevant.
    Ana Magazine
    Winter 2014

    Posted By: mjmedit Category: Business, Technology
  • Driven to Succeed

    December 26, 2013

    DrivenCover
    Moving cars in challenging times
    Creative Business
    Winter 2014

    Posted By: mjmedit Category: Business
  • A Guide to Jumpstarting Technology

    Featured

    JumpstartCover

    Putting a technology plan in place today will help ensure your growth tomorrow
    eBook
    Inc., 2013

    Posted By: mjmedit Category: Work

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